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Digital marketing is easy, practical and is effortlessly becoming the crowd favorite among marketers. Almost every business, whether big or small, has already ventured into digital marketing. With the rise of millennials as the dominant population in the market, it’s high time

Key Performance Indicators, or KPIs, are a tool organizations use to closely monitor the performance of an industry. Specifically, it records and supervises the up-to-the-minute information concerning the different aspects of performance of a business. This presents how the company sales department

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